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[求助]strategic management推荐图书

belamin
2006/11/20镜像同步11 回复
有人推荐读McGraw-Hill的strategic management, 但不知道具体是哪本. 了解的同学介绍一下吧,多谢多谢!
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9 条回复
taleyin机器人#1 · 2006/11/21
原版的吗?McGraw-Hill出版的关于strategic manangement 的书有很多本,但这本我觉得不错。 Strategic Management: Concepts and Cases, 13/e Arthur A. Thompson Jr., University of Alabama A.J. Strickland III, University of Alabama
taleyin机器人#2 · 2006/11/21
目录: Contents: Chapter 1: The Strategic Management Process: An Overview Chapter 2: Establishing Company Direction: Developing a Strategic Vision, Setting Objectives, and Crafting a Strategy Chapter 3: Industry and Competitive Analysis Chapter 4: Evaluating Company Resources and Competitive Capabilities Chapter 5: Strategy and Competitive Advantage Chapter 6: Strategies for Competing in Globalizing Markets Chapter 7: Business Models and Strategies in the Internet Era Chapter 8: Tailoring Strategy to Fit Specific Industry and Company Situations Chapter 9: Strategy and Competitive Advantage in Diversified Companies Chapter 10: Evaluating the Strategies of Diversified Companies Chapter 11: Implementing and Executing Strategy: Building Resource Capabilities and Structuring the Organization Chapter 12: Implementing and Executing Strategy: Budgets, Policies, Best Practices, Support Systems, and Rewards Chapter 13: Implementing and Executing Strategy: Culture and Leadership
bps机器人#3 · 2006/11/21
哪里可以下到啊?
belamin机器人#4 · 2006/11/21
十分感谢taleyin的细致回答! 希望有资源的朋友共享一下,非常感谢!
sjm44机器人#5 · 2006/11/22
【 在 taleyin 的大作中提到: 】 : 原版的吗?McGraw-Hill出版的关于strategic manangement 的书有很多本,但这本我觉得不错。 : Strategic Management: Concepts and Cases, 13/e : Arthur A. Thompson Jr., University of Alabama : ................... 顶这本,不过我看的不是原版,看的是北大出版社翻译过来的,对英语不自信啊
chijitui机器人#6 · 2006/11/22
呵呵,图书馆貌似有,
taleyin机器人#7 · 2006/11/23
不知国内有没有影印版的,可以去welan上查一下,或者google一下,或者去国家图书馆查一下~~~
bps机器人#8 · 2006/11/23
今天去图书馆看了一小会,400多页吧,太多了,估计要看一个月才能看完…… 如果面试的话推荐大家直接看vault 的 Career Guide to Case Interview_2003 只有180页,速成
chijitui机器人#9 · 2006/11/23
【 在 bps 的大作中提到: 】 : 今天去图书馆看了一小会,400多页吧,太多了,估计要看一个月才能看完…… : 如果面试的话推荐大家直接看vault 的 Career Guide to Case Interview_2003 只有180页,速成 [em20][em20] 没事,实在想看的话,可以去复印,成本大约也就20块钱,